Niu Ba Ba

My friend Kate alerted me to this piece of ridonculosity - $324 bucks for a bowl of niu rou mien (beef noodles)? All I can think is publicity stunt. Hey, it got them a mention in the WSJ! Really, really? Is the Asian economy that much stronger than the anemic US economy that people can pay $324 USD for a bowl of beef noodles at Niu Ba Ba (translation: Beef Daddy? Papa Cow? Father Beef?) in Taipei? Maybe it's time to move... oh wait, I won't be able to afford the noodles there. Nevermind.